Guides for local business owners.

What things cost, how long they take, and what to do when Google will not cooperate. Written for the person running the business, not the website.

Latest from the studio

The honest price ranges in the GTA, what actually drives the cost, and how to avoid overpaying.

What separates a trade site that gets calls from one that just sits there looking tidy.

The usual reasons a local business is invisible, in the order worth checking them.

Domain, files, hosting and content. Who holds what, and what to insist on before you pay.

What proximity actually buys you, and the parts of the job where it makes no difference at all.

What you owe, what you keep, and how to move the work onto something you own.

Small changes that make a site easier to use, and which of them are worth doing first.

For a lot of local businesses the profile does more work. Here is when that is true.

What upkeep actually involves, what it should cost, and what you can reasonably do yourself.